Monday 16 March 2020

Working with us - models promotion

Thank you for your interest in this job opportunity. We are setting up a new business, but first we have to do in-depth market research in order to complete a business plan. We already have investors, we just have to do this research and business plan for them to decide how much money to invest in us. 

Our business will fall into the PR / promotions industry; we are not an agency. Whilst researching the fashion industry we saw that there were thousands upon thousands of people desperately trying to get into the fashion industry but most of them were having no luck because they couldn't get seen by the right people, and there were no opportunities available for them to get seen: unless a big agency signed them, but to get signed by a big agency you needed to be seen and to be seen you needed to be working, but to be working you needed an agent. This is a never ending vicious circle. 

We saw that what was needed was a way to get people noticed, so we came up with a unique 'Public Relations Promotion Strategy' for up and coming models. Unlike all PR companies that charge you a fortune and give you no guarantees; we've come up with a unique way of helping people at a low cost; so instead of paying a small fortune with no guarantees of success, we find opportunities then charge a small fee for this guaranteed promotional opportunity.

The first PR job/opportunity available is a new tv programme. This will be a pilot tv programme and it's based around fashion shows/beauty pageants. Don't worry you won't be putting on a fashion show, you'd be helping to create a mock/fake one for the purpose of filming. In the programme we will be filming the models, interviewing them and showing some of their photo portfolios. This allows the models to show off the different styles and looks they can do, and they get the chance to show off their personalities too. Sometimes talent scouts/bookers/casting directors won't book some models because they feel the models don't have the right 'personality', and they decide this just by looking at a photo of someone. The fantastic thing about this programme is, it allows the models the opportunity to show industry people their personality in a calm, relaxed, friendly (and controlled) environment. 

We got the idea of this 'Pilot' programme from charity fashion shows; when the models find someone to sponsor them, usually for £250, then they take part in the show. The main difference with us is, the models would have to pay the small fee because we'd be directly promoting them. The small fee would be to be included in this pilot production/programme; but we'd do additional promotional work free of charge.

The additional work will be;
(1)  We will upload the pilot programme onto YouTube, so it can be viewed by anyone.

(2)  We are emailing this programme to over 200,000 people across Europe. This is part of our market research/promotion. The people who will be e-mailed the programme have signed up to receive reality tv shows, and have an interest in the fashion industry. 

(3) We will be sending a copy of the programme to different industry people, such as agents, bookers, advertising executives, casting directors, designers, photographers ect...etc... We do this because our primary aim is to promote the models. The more success they have, the more successful 
this whole project will be. Meaning our success depends on their success.

(4) We will be assisting some casting directors on some new and exciting projects, like adverts, music videos, advertising campaigns, catwalk shows, films etc..etc... ([The only negative thing is some of these jobs pay little money, or no money. Either because they're connected to charities, or they're small start up businesses or the people behind the campaign have a small budget. The agencies usually don't touch these jobs because there's no money in it for them; but every job and opportunity is important to the models because it gets them seen and shows they're being booked, and it can be one of these small jobs that gets them seen and signed up by the right industry people. 

(5) We are also looking for models to use to help launch our business, for this they'd feature on our new website (which is currently being designed) and it will be launched once the business gets going. We will be using these models on our advertising campaign to promote our new promotion business.

If you have a passion for the fashion industry and you're as excited by this new project as we are, and you feel you'll be an asset to us, then we'd love to hear from you. Please fill out the questionnaire and send it back to us. If we feel you're suited we'll get back to you. Good luck.